Dr. Noelle Nelson

Exceptional People Teach Us How to Find Career and Personal Success in the 21st Century by Noelle C. Nelson, Ph.D. (Perseus Publishing)

"In this topsy-turvy rapidly changing world, Winner Takes All gives you steps to take to overcome our challenges and come out on top. To increase your ability to deal with the future, I recommend you read and apply the principles contained in this book."

- J. Oliver Crom, President & CEO, Dale Carnegie & Associates, Inc.

Winner Takes AllFrom a Review by Library Booknotes...

With all the "future shocks" of the past twenty years, the very weave of things seems tenuous at best. In iesponse to this, there has been a veritable explosion of advice on how to "hit the ground running" in the years to come, and how to ensure that you are doing so in the right direction. As with so much of this literature, the truly salient point is not that we need some super-specialized business techniques to plot out our futures. It's about the right attitude, how we view ourselves, our dreams, our values, our responsibilities, and our worth.

Noelle Nelson's book stands out from the crowd by virtue of its focus, clarity and the author's genuine understanding of dreams and goals and how they shape our lives. Focus is the key word. Once you have a dream, no matter how humble it may seem, focus it, she tells us. Secondly, we must believe in it unshakably. This is where the winners are separated from the losers, and this is where many of us "drop the ball." When we don't believe enough in ourselves, our dreams disappear. Nelson takes us from this point and lays out a path for us that ensures our dreams don't perish there. She peppers the book with many examples of peoples' stories that demonstrate how "winners" get to be such. Their stories inspire by example.


What do you do . . .

  • when you're 50 and all dressed up and nowhere to go, a casualty of "downsizing"?

  • when at 32 years old, you survived the mastectomy and your Doctor happily announces you can look forward to a long, healthy life . . . that you didn't plan for?

  • when you suddenly realize that the second family you started at 45 is going to be your responsibility for the next 20 years (at least) and you haven't a clue how you're going to handle it?

  • when at 57 years old, the work you've been trained to do and loved all your life goes not just out of business, but out of existence?

  • when you are 20 years old and it seems there is no way out: no one wants to hire you, no one want to know your problems, and the world is in a mess . . .

What do you do?

Everything is different now. The old rules no longer apply. What used to spell success, doesn't. "Work hard, nose to the grindstone" - may just mean you get your nose ground. We're living to ripe old ages and who's ready for it? No doubt about it, people are scared. Chaos, constant change and the specter of the unknown are highly anxiety provoking for all of us.

Winner Takes All answers these fears. It is the first book to provide a map for individual success and fulfillment by describing ways to deal effectively and positively with the unique uncertainties of our world. In Winner Takes All Dr. Nelson describes a step-by-step process for 21st Century success, illustrated by four individuals suddenly facing an out-of-control future filled with frightening unknowns.

She shows in straightforward down-to-earth ways how to take control of the future by reaching out to the Future, and how to create a plan for success using intangibles, such as creativity, belief systems, inner qualities, and imaginative access to resources in practical ways, to create tangible success. Dr. Nelson provides readers with the tools to face the chaos and turmoil of an uncertain future in productive and proactive ways.

Winner Takes All is inspirational as well as practical, filled with real-life stories of exceptional people, who show us how these tools are used by Winners from all walks of life, so-called "ordinary people" to celebrities like Christopher Reeve, Willye White and Muhammad Ali -- people of all shapes and sizes, representing a variety of ages, ethnicities, physical capabilities and genders. All of these Winners experienced unanticipated life-altering events that threw them into lives bereft of traditional moorings. Yet these Winners managed to transform themselves and achieve success and fulfillment. So can we!

Winner Takes All is indispensable for finding and maintaining success in the coming century in a Future where success may seem ephemeral, if not impossible.

More praise...

"In turbulent times, we need inspiration and concrete role models to get us through. Noelle Nelson offers plenty of both."
- Patricia Aburdene, Co-Author, Megatrends 2000
"Winner Takes All is a book about no longer taking 'no' for an answer - especially our own 'no.' It's about challenging doubt, and making great opportunities of mere possibilities - but doing so with our feet planted firmly on the ground. Noelle Nelson reminds us, in a variety of ways, that we have far more resources than we think, and that, with openness and courage, we can be almost anything we want to be."
- Jon Wilson, Publisher & Editor-in-Chief, Hope Magazine
"This book provides a splendid formula for your personal success and happiness. Written by a gifted and seasoned psychologist, it is a dynamite book. It can change your life! Read it again and again and dare to dream."
- Joe Batten, Author of 19 books, including Tough-Minded Leadership, The Master Motivator, and Building a Total Quality Culture.
"A wonderful piece of work! Dr. Nelson's comprehensive approach emphasizes the importance of a future-oriented attitude and clearly demonstrates how to take a dream toward reality."
- Glen Hiemstra, President, Host, Futurist.com

Read the dynamic first Chapter of Winner Takes All.

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